- Discover Your Perfect Foundation Shade with HERA's New 'Silky Stay Custom Match' Service 목차
HERA, a leading beauty brand, has announced the introduction of its innovative 'Silky Stay Custom Match' service. This unique offering allows customers to create customized foundations from their flagship product, 'Silky Stay Foundation,' with a choice of 125 different colors. The service aims to provide an optimized foundation for each customer's individual skin tone.
Starting April 1st, the 'Silky Stay Custom Match' service will be available at 'Amore Seongsu' stores. Customers can book a reservation on the Amore Seongsu website to ensure a one-on-one consultation with a professional makeup artist. During this consultation, the artist will use a program equipped with KAIST's patented technology to measure the customer's skin tone and recommend the most suitable foundation color. A trained formulation manager will then manufacture the custom foundation on site.
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In addition to the foundation consultation, customers can also receive personalized color makeup advice based on their skin tone diagnosis. To further enhance the experience, HERA will offer a 'custom kit' containing a selection of their main products in smaller quantities tailored to the customer's skin tone and type.
For customers visiting the store without a reservation, a self-measuring device and specially designed color card will be available at Amore Seongsu stores to help them find their perfect Silky Stay Foundation shade.
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HERA is also launching the service at the 'Global Amore Mall' on the same day to cater to overseas customers who may have difficulty visiting the physical store. This expansion will ensure that customers around the world can experience the brand's customized service.
The 'Silky Stay Foundation' is designed to delicately cover pores and skin texture, resulting in a smooth and flawless complexion. With the launch of the 'Silky Stay Custom Match' service, HERA continues to innovate and meet the diverse needs of beauty enthusiasts worldwide.
