Le Seraphim Opens Exclusive Pop-Up Store Ahead of 'UNFORGIVEN' Album Release

2023년 04월 26일 by The Korea Wave Official Blog

    Le Seraphim Opens Exclusive Pop-Up Store Ahead of 'UNFORGIVEN' Album Release 목차
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K-pop girl group Le Seraphim (Hong Eun-chae, Kazuha, Heo Yun-jin, Sakura, Kim Chae-won) has opened its first independent pop-up store, "LE SSERAFIM 2023 S/S POP UP," in Seongsu-dong, Seongdong-gu, Seoul. The store, operated by the group's agency, Source Music, will be open from April 26th to May 7th.

 

Le Seraphim Opens Exclusive Pop-Up Store Image

The pop-up store showcases Le Seraphim's musical message and brand identity through official products and spaces, offering fans a chance to preview all the songs from their upcoming album "UNFORGIVEN" and its lead single "Burn the Bridge," set to be released on May 1st. The store also features a proof shot corner that recreates the concept photoshoot site for the album, drawing attention from fans worldwide.

 

 

 

Le Seraphim Set to Make a Strong Return with 'UNFORGIVEN' on May 1st

Source Music revealed the tracklist of the highly anticipated 1st regular album 'UNFORGIVEN' from the group Le Seraphim on their official SNS. The album, set to release on May 1st, has already raised fans' expectations with its star-studded collaborations

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Le Seraphim's Comeback Heats Up with 'Unforgiven' Album Concept and Record Pre-Orders

Source Music has heightened anticipation for Le Seraphim's return by releasing the 2nd concept photo of his regular 1st album, 'UNFORGIVEN,' on its official SNS at midnight on the 13th. The photo features Le Seraphim and his group members embracing a 'DEWY

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Le Seraphim Opens Exclusive Pop-Up Store Image

The exterior of the two-story building is wrapped in the team's logo, while the interior space is decorated with collaborations from renowned artists such as contemporary artist Kang Jae-won, Plant Design Studio Slow Pharmacy, Studio Wet Jeon Chan-hyung, and motion designer Moon Jong-hyun.

 

 

 

Le Seraphim Continues to Soar: 'UNFORGIVEN' Album Pre-Orders Top 1 Million

YG PLUS, the album distributor, has announced that Le Seraphim's first full-length album, 'UNFORGIVEN,' has reached an impressive 1.03 million pre-orders as of April 10th. The pre-sale began on April 3rd, and the numbers include both domestic and internati

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The first floor of the store serves as an album zone, where visitors can enjoy limited-edition drinks and desserts created by the group's members in collaboration with a famous patisserie. Meanwhile, the second floor hosts the Le Seraphim Zone, featuring athleisure clothing and accessories worn by the members, official album merchandise, and collaborative products with other brands.

 

Le Seraphim Opens Exclusive Pop-Up Store Image

 

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Le Seraphim Set to Release First Full-Length Album 'UNFORGIVEN' on Debut Anniversary

April 3, 2023 - Le Seraphim, the sensational music group, has announced their highly-anticipated comeback with the release of their first full-length album, 'UNFORGIVEN.' The news was shared at midnight on April 3rd via Weverse, the global fandom platform.

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Visitors and buyers at the pop-up store will receive special gifts, while an Instagram AR filter with the same background as the Le Seraphim Zone will be made available for fans who cannot visit in person.

 

Le Seraphim's highly anticipated first full-length album, "UNFORGIVEN," will be released at 6 pm on May 1st. Fans worldwide eagerly await the new music and accompanying visuals from this talented group.